After 3 years in business, Truli Wetsuits for women is extending availability beyond its current e-commerce platform. Recognizing that Local Dive Shops are the cornerstone of the dive industry, Truli Wetsuits blends the convenience and value of its e-commerce model with the personal service of brick and mortar retailers. The introduction of Truli Wetsuits – Designated Fitting Sites allows Local Dive Shops to meet the needs of their female customers and makes it easier for women divers to find their perfect fitting wetsuit. The inaugural Designated Fitting Site was set up this past summer at Divers Den in the shipwreck diving capital of Canada – Tobermory, Ontario.
Retailers who are Truli Wetsuits – Designated Fitting Sites are not required to purchase inventory. Instead, they function as a location where women can be professionally fitted in person by Local Dive Shop staff and experience firsthand which size works best for them. Truli Wetsuits provides the training, manages the shipping and logistics of fulfillment and the retailer earns a commission on each sale. The LDS benefits from being aligned with Truli’s principles and mission to improve access to scuba diving by ensuring appropriate exposure suits are available for everyBODY.
Women are sharing their love of Truli on popular social media groups Girls that Scuba and Plus Size Scuba Girls and this year, Truli Wetsuits received an industry nod when Scuba Diving Magazine’s ScubaLab selected the Truli-Ful the Beautiful 5mm full coverage wetsuit as their Tester’s Choice for women’s wetsuits!

Reviews
Scuba Diving Magazine – ScubaLab Testers Choice
“But what divers liked most was the fit of the tailored-for-women shape.”
READ: Truli Wetsuits Truli-Ful the Beautiful | ScubaLab Testers Choice
WATCH:: Truli Wetsuits Truli-Ful the Beautiful | ScubaLab Testers Choice
Kelly McAdam & Michael Marcotte, Local Dive Shop Owners
Divers Den – Designated Fitting Site – Tobermory, Canada
“When you carry Truli Wetsuits it just makes business sense; you don’t rely on carrying a large inventory, shipping is taken care of and earning an easy commission is worth the upfront investment for long term returns.”
Carol Helmer, Customer
Divers Den – Designated Fitting Site – Tobermory, Canada
“I could see for myself why a fitting session is important based on so many size selections.”
Read several more detailed reviews with photos from customers here or on the Truli Wetsuits Facebook review page.
DEMA SPECIALS
Customers and Retailers attending DEMA Show in Orlando, Florida November 13 – 16, 2019 are invited to visit Truli Wetsuits at Booth 2110 to:
- Experience a pop-up Truli Wetsuits – Designated Fitting Site in action at Booth 2110
Book your professional fitting session and receive the Black Friday sale discount of 25% OFF all wetsuits (NOTE: Any wetsuits purchased at DEMA will be shipped – no inventory will be on hand)
- Apply to become a Truli Wetsuits – Designated Fitting Site!
Meet with Team Truli to discuss if your retail shop meets the requirements; Take advantage of discounted rates on Truli sizing sets and become an inaugural Designated Fitting Site. Email Mia beforehand to schedule a meeting.
- Book a Truli POP-UP Party!
Let Truli come to you. We bring the sizes; you bring your customers! The perfect way to get a feel for how a Designated Fitting Site works at your location without any commitment. Email your requested dates as soon as possible (available from Dec 1, 2019 – August 1, 2020).
Truli Wetsuits are available online at www.TruliWetsuits.com and are currently testing a 7mm prototype and researching options for minor custom alterations. The company continues to find ways to increase access to scuba diving and water sports for women by ensuring they have appropriate exposure suits to do so.
MSRP
Truli-Ful the Beautiful 5mm 549.00
Truli-Hapi 3mm 299.00
Truli-Capri 3mm 299.00
Truli-Mi 3mm 249.00
Contact:
Mia Toose, CEO/Designer
mia@TruliWetsuits.com
647.522.3483

